Shuperb’s Guide To Taking Care Of Your Shoes

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Shuperb's Guide To Care Of Your Shoes


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Every day your shoes go through many rough experiences, so here at Shuperb we have created a guide on how to take care of your shoes with insider knowledge from the experts. The condition of your shoes can reveal much about yourself, and we have developed a selection of exclusive tips and tricks on how you can prevent your precious shoes from facing permanent damage.

Techniques on Cleaning Your Shoes

Suede Brush

There are many ways you can clean your shoes with many different techniques, but we have picked the most effective ones just for you. Buy a soft bristle toothbrush or shoe brush to begin your cleaning. The soft bristles will allow you to remove excess dirt before you apply any type of cleaning agent onto the upper part of your shoes. Without using a brush you may struggle to remove all the dirt and get that squeaky clean look that you are after. Read on to find the best cleaning agents to use with a brush in order to avoid causing permanent damage to your shoes.

Toothbrush & Toothpaste


A technique for cleaning leather shoes and old trainers. Take an old toothbrush and you’ve got the perfect tool for cleaning sneakers or old trainers. Start by simply brushing away any old excess dirt that is on the upper surface of the shoes. Next, apply toothpaste and water onto the toothbrush and start scrubbing the dirty parts of the shoe. Once you have removed all of the dirt, wipe off any remaining toothpaste with a wet cloth and let the shoes dry naturally. Allowing the shoes to dry naturally will help the material of your shoes to last longer. Toothpaste is a great product to use as it will break down any dirt or stains that are on the fabric of the shoes and it will leave a clean finish as it drys. It’s also a low cost, hassle free product which you are already likely to have in the house.

Lemon Juice & Baking Soda

Baking Soda & Lemon

The next technique is mainly used for trainers that have a synthetic or mesh upper. This method also requires a toothbrush and other accessible household items. Dip your toothbrush into the lemon juice and then dip it into the baking soda. Using this lemon juice and baking soda combination, scrub the brush all over your shoes where the dirt is most noticeable. Once you have finished this cleaning, wipe with a wet cloth and allow to dry naturally. The baking soda works by breaking down any unwanted dirt and mud within the material of your shoes. Once broken down, the lemon juice will leave a sleek finish and it will also cleanse your shoes with a pleasant smell.

Hair Conditioner

Hair Conditioner

This final technique is perfect for cleaning any kinds of leather shoes. First, squirt any type of hair conditioner into the palm of your hand and simply rub it onto the upper or sole of your shoes. Use a rough sponge or brush to scrub away any of the dirt. Once again, after you have finished wipe your shoes with a wet cloth and allow to dry naturally. Not only does the hair conditioner clean away the mud and the stains, but it also softens the upper material too.


Protecting your Shoes

There are many different techniques that you can use to protect your shoes from becoming damaged, and there are also various methods you can use to repair any scuffs and scrapes that your shoes might pick up. Protecting your shoes with these methods will provide them with a longer lifespan so you can wear your favourite pair for longer.


Shoe Polish

Polishing shoes is a great way to protect your leather smart shoes from dirt or any other unwanted particles. First, select one of the three methods from above and follow the instructions to clean the dirt off your shoes. It is important that you clean your shoes before you start applying polish so that you get the shiny finish that you are after. Apply onto an old cloth and rub in circular motions. Let it dry, which will require 15 – 20 minutes, and apply a second layer of the polish. Finally, once it dries, brush off any excess polish with a brush using short strokes. The second layer will lock in the first layer while creating a protective barrier on the leather against any water or dirt.

Suede Protecting

Suede Protector

Suede uppers require specific care and attention to keep them in top condition, as they stain more easily than other materials. We recommend purchasing a water and stain protector designed specifically for suede. Water is the ultimate suede killer as it changes both the colour and the texture of the leather. The best way to prevent this from happening is by using a protective spray. If your suede shoes do get stained though, the best way to clean them is with a small towel that is damp with white vinegar. Rub the marks very gently with the damp towel in order to avoid scuffing the soft texture. If you are still struggling to clean the dirt off of your suede, it is recommended to get them professionally cleaned by a dry cleaners. Once they are washed, and suede stain and water protective spray has been applied, you can also purchase a unique suede brush. Use this to brush the nap of the leather in order to maintain its soft and pleasant texture.



You may not have heard of this next product, but it is genius and is sure to keep your shoes safe while still looking great. Galoshes are protective rubber coats which keep your shoes protected from water all day long. These clever little overcoats are made from vulcanised rubber, which is a high quality, waterproof material. They keep dirt, mud and water away from smart shoes which in turns protects them from any unwanted attention they may receive in wetter conditions. Galoshes are the most fashionable way to keep your shoes dry and your feet comfortable, and can be worn on the commute to work on rainy days.


Protecting the Shape and Interior of your Shoes

Preserving the shape of your shoes will prevent creases from forming and will help you to extend the life of the shoe. You can also use products to keep the interior of your shoes odourless and the materials fresh.



Shoetrees come in various types of materials. For the most affordable option you can buy a shoetree made out of plastic, which will maintain the shape of your shoes and prevent creasing. The more expensive shoetrees are made with cedar wood and these ones also absorb odours and moisture from the interior of the shoes too. They allow the shoe to dry out properly which keeps the shoe’s upper material clean and this extends the shoes life-span. Make sure to buy a shoetree that is the right size for your shoe, as if it is too small the shoetree won’t hold up the shape of the shoe. If it is too large it may damage or stretch the material and stop your shoes from fitting properly.


Shoe Horn

A shoehorn is a tool that allows you to put your shoes on more smoothly. You slip the shoe horn into the back of your shoe near the heel and this creates a larger opening for you to slide your foot into. It makes the process quicker and it prevents you from crushing the shoe’s heel area. They are ideal for users who have difficulty moving as they make putting on shoes require less strain or effort.

Deodorising Spray


When working long days or spending long periods of time in your shoes they can lose their freshness, as sweat and other odours are absorbed into the linings. Using Shoe Deodoriser freshens them up and removes any unwanted smells from your shoes, while killing any bacteria that may be lurking inside. Applying this will create a healthier and fresher environment for your feet due to its anti-bacterial and anti-fungal properties.


Why Taking Care Of Your Shoes is Important

Taking care of footwear is not usually a prominent thought in peoples minds or a priority in their lives. However, healthy shoes equate to healthy feet. Following these tips and tricks will result in you taking better care of your footwear and your feet simultaneously. Here at Shuperb our aim is to provide the best quality footwear for you, but this can only be achieved when you take care of your footwear too.

Written by Ben Pollock & Emma Thorpe and images & graphics designed by Jack Storer-Roe.

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One Reply to “Shuperb’s Guide To Taking Care Of Your Shoes”

  1. Very informative. Interesting. Picked up some great tips. My shoe collection is worth a few grand and about half of it is off your site!

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